Privacy Policy

This Privacy Policy explains how wsello("wsello", "we", "us", or "our") collects, uses, discloses, and safeguards information when you use our WhatsApp automation platform, websites, and related services (together, the "Services"). By using the Services, you agree to the practices described here.

1. Information we collect

We collect the following categories of information:

• Account information — your name, email address, phone number, business details, and authentication data used to create and secure your account.
• Contact & audience data — the contact lists, phone numbers, names, tags, and segments you import or create to send messages to your customers.
• Message & campaign data — the content of messages, templates, campaigns, sequences, and the delivery, read, and reply status associated with them.
• WhatsApp connection data — information required to connect and operate your WhatsApp number through the WhatsApp Business Platform / provider, including session and webhook data.
• Usage & device data — log data, IP address, browser type, device identifiers, and how you interact with the Services.
• Payment data — billing details processed by our third-party payment processors; we do not store full card numbers.

2. How we use information

We use information to:

• Provide, operate, and maintain the Services;
• Send, schedule, automate, and track the messages and campaigns you configure;
• Authenticate users and secure accounts;
• Process payments and manage subscriptions;
• Provide customer support and respond to your requests and enquiries;
• Monitor, analyse, and improve the performance, safety, and reliability of the Services;
• Detect, prevent, and address fraud, abuse, and security issues; and
• Comply with legal obligations.

3. WhatsApp & third-party platforms

The Services operate on top of the WhatsApp Business Platform and related messaging providers. Your use of WhatsApp is also governed by WhatsApp's and Meta's terms and policies. You are responsible for ensuring that your use of the Services and your messaging complies with those policies, including obtaining valid consent (opt-in) from your contacts before messaging them.

4. How we share information

We do not sell your personal information. We may share information with:

• Service providers — vendors that help us run the Services (e.g. cloud hosting, messaging providers, analytics, payment processors), bound by confidentiality and data-protection obligations;
• Legal & safety — authorities or third parties when required by law or to protect rights, safety, and the integrity of the Services; and
• Business transfers — in connection with a merger, acquisition, or sale of assets, subject to this Policy.

5. Data retention

We retain information for as long as your account is active or as needed to provide the Services, comply with our legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your data as described below.

6. Security

We implement reasonable technical and organisational measures to protect your information, including encryption of sensitive credentials and access controls. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Your rights

Depending on your jurisdiction, you may have the right to access, correct, export, or delete your personal information, and to object to or restrict certain processing. To exercise these rights, contact us at the address below. You are responsible for honouring similar requests from the contacts you message through the Services.

8. International transfers

Your information may be processed and stored in countries other than your own. Where required, we use appropriate safeguards for such transfers.

9. Children

The Services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children.

10. Changes to this Policy

We may update this Privacy Policy from time to time. We will post the updated version with a revised "Last updated" date, and where appropriate, notify you.

11. Contact us

If you have questions about this Privacy Policy or our data practices, contact us at privacy@wsello.com.